Flavour of the Month

Hands up who can tell me what this is.

The answer; Jamie Olivers' flavour shaker, is this not the most ridiculous item ever? They're running the most irritating ad campaign for it as well, oh look we're trying to be funny aren't we, I mean we know it looks sexual, blah blah blah....

Also has anyone else noticed Jamies' new cook book in certain lights looks like it says 'cock', not a great example in this picture but it's metallic and does sometimes look like it says it.

Having said all that I got the book for Christmas and used it to cook a very nice rissotto on Saturday night. Well pleased with it. I actually tweaked the recipe a bit but it was still yummers. Chorizo and Asparagus yum yum yum!