Cracking The Fat

Has anyone else noticed this advert? Do you think they realise how easily it is misread. The first time I saw it, I simply read 'Lads Fats' like the little 'cracking-the-man-fat' pervert I am, then when I saw it elsewhere, I read it 'Loads Of Fats', which I thought doesn't really sell the product to me.

It's a shame, I'm quite partial to a Hob Nob, but I do find their ad campaign a bit shit. A shitty hob nob, now there's a thought.

Ends.